What MacroFactor costs on each plan, and for both apps

MacroFactor sells two apps, one for nutrition and one for training, at the same prices, and a bundle covers both. The MacroFactor facts on this page come from its website, its help centre and its listing on the Irish App Store, and the sources at the foot of the page carry the date each one was read.

What MacroFactor costs

MacroFactor's listing on the Irish App Store quotes its prices in US dollars only, and says prices in other countries may vary, so the dollar prices are the ones given here. Those prices are for either app, and a bundle costs $89.99 a year for both apps. The bundle is for anyone who started using MacroFactor on or after 1 January 2026, and you find it in either app, under More and then Subscription. The workout app is free up to 12 January 2027 for anyone who has stayed subscribed since before 1 January 2026, after which both apps together cost the bundle price.

MacroFactor has no free version, and no plan for one. There is also no lifetime plan or one-off payment, and you can switch between the monthly, six-month and yearly plans.

What the nutrition app does

The nutrition app works out how much energy you burn from the calories you log and the change in your trend weight, and it does not use expenditure data from smartwatches or activity trackers, which it says estimate expenditure poorly. It offers three programme styles, Coached, Collaborative and Manual. In Coached, the app sets your targets from your goals, what you eat and your trend weight, adjusts them each week, and keeps a calorie floor and a sensible amount of fat. In Collaborative, the app sets your calories for the week and you set the daily targets yourself, with no calorie floor or fat safeguard. In Manual, you set every target yourself and nothing is adjusted, the style MacroFactor suggests if you work with a nutrition coach. You can switch styles at any time without losing any data.

MacroFactor runs a weekly check-in on a day you choose, at which the app's algorithm reviews your progress and recommends raising or lowering your calorie and macro targets, and you can turn the recommendation down. It supports low-carb, keto, carb-focused and balanced diets, different macros on different days, and fasting days, and its goals cover bulking, cutting or maintaining, with an estimate of when you will reach your goal.

To record what you eat, the app offers logging from a photo with AI, barcode and food-label scanners, recipes imported from a web address, speech-to-text, custom foods and recipes, and copy and paste. MacroFactor says its barcode support is strong in the US, Canada, the UK, Australia, Ireland, New Zealand, Japan, France and Spain. It tracks macros, weight, habits, micronutrients, body measurements, progress photos and steps, and it shows no warnings or red numbers when you eat over your target. It has no ads, and MacroFactor says it never sells your data.

It runs as an app on your phone, and there is no version for a computer yet, which it says is planned. On the Irish App Store it is a free download with in-app purchases, for iPhone, iPad and Apple Watch, rated 9+ and needing iOS 15.6 or later. It connects to Apple Health and Google's Health Connect, reading and writing your nutrition and weight and reading your steps, and its Fitbit integration has been removed.

What the workout app does

Training has an app of its own. MacroFactor's workout app builds a programme fitted to your goals, your level and the equipment at your gym, with progressive overload that adjusts itself and tells you when to add reps or weight. It has more than 900 exercises with tips, cues and technique videos, along with gym profiles, a custom programme builder, smart swaps, rest timers, a plate calculator, warm-up suggestions, and trackers for personal records and volume. It costs $11.99 a month, $47.99 every six months or $71.99 a year, the same as the nutrition app. Food and training sit in separate apps, so having both means paying for each, or for the bundle.

Where a coach fits in

MacroFactor has no built-in portal for coaches. Instead, you can export your daily weight, calories and macros to a spreadsheet to send to a coach, and put the targets your coach gives you into the Manual style, where the app leaves them as they are. At TriageFit, a coach reads your weekly check-in inside the same account that holds your food and training logs.

The trial, cancelling and refunds

Each app starts with a 7-day free trial. You pay through the App Store or Google Play, and you cancel in your phone's app store, which is also where payment details are changed. A subscription bought on the App Store renews automatically unless you cancel at least 24 hours before the period ends, in your Apple account settings.

If you bought through Apple, a refund is requested from Apple, because MacroFactor cannot cancel, manage or refund an Apple purchase. If you bought through Google Play, a refund is available from Google Play within 48 hours of buying, and MacroFactor can refund a Google Play purchase itself if you email its support team. Stopping loses nothing you have logged, since your data stays when a subscription lapses, unless you delete it in the app, and you can come back with the same email address.

How TriageFit coaches you

TriageFit coaches your food and your training in one account, with a real coach reading your week. It starts with an intake of about half an hour, which you can save and finish later. From your answers you get a calorie target matched to your metabolism, with your protein spread across the day, and your macros are adjusted each week from your check-in. To log a meal, you search our food database, log a saved recipe as a serving or tap a meal you had recently to log it again, and a food that is not in the database can be added by name with its macros.

The same intake asks about your goal, your training history, your equipment, any injury you are working around and the days you can train. Your programme comes in phases our coaches wrote, each four to six weeks long, one following another for as long as you are a member, and the sessions are drawn from 382 exercises fitted to your equipment and your level, with the ones that would aggravate an injury left out. Every exercise has coaching cues, and the main lifts are on video.

Your check-in comes once a week on the day you set. The calories and macros you logged that week are already filled in, beside your programme's sessions for the week, and you rate your energy, recovery, motivation, sleep and stress, with space for a note. The reply comes within seconds, and a real coach reads the check-in too. A week with too little logged leaves your targets where they were, and after a long stall a diet break at maintenance is offered, which starts once you confirm it.

The AI coach answers at any hour. It can shorten a session, swap an exercise, move a session to another day or set your protein and fat to the grams you name, with your calories unchanged, and nothing changes until you confirm it. For a lift you want checked, you film a set and a coach reviews it. You also join a group with coaches in it, where questions are answered in the open and there are challenges to take part in.

Your progress sits on the body page, where your weight is shown beside your waist, hip and chest measurements and your progress photos, with the trend over the weeks ahead of any single weigh-in. Data from Apple Health, Garmin, Whoop, Oura or Fitbit comes in as an export you upload, and your recovery readings adjust how hard your sessions ask you to work. TriageFit runs in your browser, so you can use it on your phone or on a computer.

From a cut to building muscle

An accountant in Limerick has used MacroFactor's Collaborative style through a cut, and now wants to build muscle, with a coach reading their week. They join TriageFit, and in the intake they put down the rack, barbell and bench in their garage and a pair of adjustable dumbbells, a right elbow that flares up with pull-ups, and the Tuesdays, Thursdays and Saturdays they can train.

Their programme puts a session on each of those days, with pull-ups, chin-ups and barbell curls left out for the elbow. In the first week they log the overnight oats they have most mornings, and from then on a tap on their recent meals logs them again. The beef chilli they batch-cook on a Sunday goes in as a recipe that logs as a serving. They are used to setting their own protein and fat, so they ask the AI coach to set both to the grams they have in mind. It proposes the change with their calories left as they were, and the new targets go in once they confirm it. In the third week they film a set of bench press, and a coach reviews it.

At their Friday check-in, the week's calories and macros are already filled in beside their three sessions. It is month-end at work, so they rate their stress high and say so in the note, and the reply is back within seconds, with a coach reading the check-in as well. Their Garmin data goes in as an upload, and their recovery readings adjust the effort each session asks of them. On the body page, their chest measurement sits beside a weight trend that is rising slowly, as they hoped.

What TriageFit costs

In Ireland, TriageFit costs €50 every 4 weeks with VAT included, or €500 for the year, which is far more than MacroFactor charges for both its apps together. In the UK it costs £45 every 4 weeks, and in the US $55. The block plan has no contract, so you can leave whenever you like, and you can pause for one to three months if work or an injury gets in the way.

Which one suits you

MacroFactor suits someone who wants to manage their own nutrition with an app, at a low price, with photo and barcode logging and targets its algorithm adjusts each week, and its workout app adds a programme for their gym. TriageFit suits someone who wants their food and their training coached together, with a real coach reading each weekly check-in and reviewing the lifts they film, on a phone or a computer, for €50 every 4 weeks.

How to start

Choose a plan on the pricing page, create your account and pay, and the intake opens. Macro coaching explains how your targets are set and moved from week to week, and coaching for food and training together shows how the two fit in one programme. For another app's prices, what Noom costs covers its plans, and what a personal trainer costs puts TriageFit beside a trainer paid by the session.